Olsberg•SPI has been contracted to lead the final evaluation of the Yorkshire Content Fund, a public-private investment fund for film, television and digital content.

Screen Yorkshire announced today that it has secured a further £7.5m from the European Regional Development Fund (ERDF) to invest in Yorkshire-based film, television and digital content through the Yorkshire Content Fund.

Having already completed an interim evaluation of its Yorkshire Content Fund, Olsberg•SPI was retained by Screen Yorkshire and Leeds City Council to develop a strategy for the city’s creative media sector.

SPI was retained to analyse SY’s overall strategy and make recommendations for the future regarding a range of options, including brand development and funding.