Olsberg•SPI's work on screen tourism quoted in Variety
Olsberg•SPI's Screen Business report was quoted in a Variety article on screen tourism. The article cited our calculation that non-U.K. tourists coming to the U.K. spent an estimated £598 million ($781 million) in film-related screen tourism in 2016, generating 13,440 full-time equivalent jobs.
To read the Variety article, click here.
To read the full Screen Business report, click here.